Why couldn’t you make Tetra work with existing detergents available on the market already?

Existing dishwashing detergent methodology is flawed in a variety of ways:
      1. From an environmental perspective, most detergents come in large plastic containers which are rarely recycled (only 9% of American plastics are recycled), and often end up in landfills or even worse, oceans. Also, if you closely examine the ingredients inside these existing dishwashing detergent containers, you will find that most of the liquid or powder detergent is comprised of inert material to prevent the cleaning agents within the formula from harming users. Just think of the huge carbon footprint caused when these large plastic containers filled with mostly with inert ingredients are shipped around the world!
      2. From a cleaning perspective, detergents that exist today have the same chemistry make up, whether you are washing fine wine glasses, dirty pots or plastics. Because of that, it is impossible for them to clean everything optimally.
      3. Finally, there is the problem of “overdosing” — a common trend that occurs when a user puts more detergent than is necessary because he/she feels like the dishes inside are “really dirty.” In a large dishwasher that uses a lot of water, this overdosing isn’t as big of a problem as it is with a self-contained countertop dishwasher which uses only 3 liters of water.

By partnering with BASF and developing the SMART DOSE™ Detergent Cartridge System, our aim is to significantly reduce consumers’ waste and maximize Tetra’s efficiency. By using a concentrated formula, we will reduce carbon footprint around the world. Also, because SMART DOSE delivers the optimal amounts of each chemical individually added at the optimal time and temperature, Tetra’s cleaning and drying performance is best-in-class.